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Salesforce Certified Marketing Cloud Email Specialist Sample Questions:

1. Northern Trail Outfitters imports an encrypted file of its subscribers' favorite colors.
Which automation activity and configuration setting should be used for import to a data extension?

A) Manage Files in File Transfer.
B) Configure Field-Level Encryption inimport file.
C) Specify character encoding in import file.

2. A marketer wants to store all the attributes fora triggered send within a data extension.
Which configuration is required when creating the data extension for this triggered send information?

A) Create from template and choose triggered Send Data Extension template.
B) Include Subscriber key and Emailaddress field as primary key.
C) Select the Use for triggered send' checkbox.

3. A marketer with Northern Trail Outfitters needs to review how different variations of an email will render in different email clients.
Which tool should the marketer use?

A) Send Preview
B) Test Send
C) Content Detective

4. A marketer needs to send emails to all 20 members of the creative team for proofing as a part of an email campaign.
Which Preview $ Test Content Personalization optionshould be used?

A) Based on Recipient test Data Extension
B) Based on Subscriber Preview List or Data Extension
C) Based on Preview

5. Northern Trail Outfitters wants to utilize an Amazon s3 bucket to import data into Marketing Cloud Data Extensions.
What should be used to achieve this?

A) Ingest API
B) Import Activity
C) Import Wizard

Solutions: