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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. LenoxSoft wants to evenly assign prospects to their Sales team that meets either set of qualification criteria:
Qualified & Semi-Engaged Grade is greater than B+ and score is greater than 50. Mostly Qualified & Engaged Grade is greater than C+ and score is greater than 150. What ways would you recommend in this scenario?

A) Rules -Rule Group - Match all: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin
B) Rules -Rule Group - Match all: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match All: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user: Sales Round Robin
C) Rules -Rule Group - Match any: Prospect Grade great than B+ Prospect Score is greater than 50 -Rule Group - Match any: Prospect Grade Greater than C+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin
D) Rules -Rule Group - Match all: Prospect Grade great less than A+ Prospect Score is greater than 50
-Rule Group - Match All: Prospect Grade Greater than D+ Prospect Score is greater than 150 -Actions Assign prospect to user in group: Sales Round Robin

2. Monthly cost of Salesforce Engage is

A) 15$
B) It's always free
C) 100$
D) 50$

3. There is Custom Field Type in Marketing Cloud Account Engagement called Date

A) False
B) True

4. A Salesforce Engage user is on their way to a customer offsite. The user just had a conference call on their smartphone and closed a new customer.
How could the sales rep remotely and immediately begin the onboarding nurture process for this new customer?

A) Use the Salesforce "Add to Nurture" button.
B) Use the Salesforce Mobile App "Send an Email" button.
C) Use the Salesforce Mobile App "Add to Nurture" button.
D) Use the Salesforce "Send Marketing Cloud Account Engagement Email" button.

5. LenoxSoft has very specific lead qualification criteria that must be met before assigning prospects to a sales rep:
* The prospects must be located in Georgia or Florida.
* The prospects must submit their "Request a Demo" form.
When this criteria is met, they want to automatically assign the prospects to a sales rep. "State" is a required field on the "Request a Demo" form.
How should LenoxSoft automate assigning these leads?

A) Export the form submission report and import, assigning to the correct user upon import.
B) Create a completion action on the "Request a Demo" form with the action to assign to user.
C) Add a completion action on the form to notify Admin, who manually assigns the prospect.
D) Run an automation rule to assign based on the "Request a Demo" submission and State field.

Solutions: