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IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. The web marketing continuous optimization platform can drive which of the following capabilities?

A) Optimize paid search advertising.
B) Automate customer recommendations based on LIVE profile.
C) All of the above.
D) Target through online advertisements based on interaction history.

2. Which one is the key driver that is central to the Smarter Commerce strategy?

A) The need to drive optimization in the selling process.
B) The interconnected supplier network.
C) The reduced impact of mass marketing.
D) The empowered customer.

3. What is one key benefit of the collaboration network?

A) Reduced employee turn-over.
B) Understanding customer preferences.
C) Best-of breed product design.
D) Rapid partner on-boarding.

4. Which of the following software products is NOT a part of Smarter Commerce 'Buy' offerings?

A) Sterling Order Management
B) Sterling Supply Chain Visibility
C) ILOG Logistics Optimization
D) Sterling Transportation Management

5. Which of the following Smarter Commerce Offerings is a core part of delivering a customer
buy-online, pick-up in store (BOPIS) capability?

A) Social Analytics.
B) Logistics Management.
C) Distributed Order Management.
D) Customer Self Service.

Solutions: