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NEW QUESTION # 21
When does site mapping happen during the implementation process?
- A. In the middle after certain components like the catalog have been populated
- B. It can happen at any point since it is unrelated to the rest of the implementation
- C. At the end after everything is defined in the system
- D. At the beginning of the build phase since it is the basis for the rest of the implementation
Answer: A
NEW QUESTION # 22
What would a marketer include if they want to ensure they display recommendations from more than one category?
- A. Variation
- B. Ingredient
- C. Exclusion
- D. Booster
Answer: A
NEW QUESTION # 23
A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?
- A. A/B testing
- B. Variation testing
- C. Time based testing
- D. Rule based testing
Answer: D
NEW QUESTION # 24
When using B2B Detect, which two options are valid account origins?
- A. Time of day
- B. Customer date of birth
- C. IP address
- D. Account Domain
Answer: C,D
NEW QUESTION # 25
Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?
- A. Product ETL
- B. Transaction ETL
- C. Manual segment ETL
- D. External email campaign events ETL
Answer: D
NEW QUESTION # 26
Where can a developer access pre-built Global Templates?
- A. From the Templates list when building a campaign
- B. From code examples in developer docs
- C. Templates menu under the web Campaign menu in the U
- D. View List Template option in the Launcher
Answer: C
NEW QUESTION # 27
How many days after the date of upload will files be deleted from the SFTP?
- A. 60 days
- B. 180 days
- C. 90 days
- D. 30 days
Answer: A
NEW QUESTION # 28
What qualifies a web visitor to see any experience of a web campaign?
- A. Campaign tracking rules
- B. Einstein Recipe Ingredients
- C. Email campaign rules
- D. Einstein Next Best Action
Answer: B
NEW QUESTION # 29
A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?
- A. IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
- B. IS uses probability matching to determine if two or more profiles represent for user identity
- C. IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
- D. IS users third party software to match anonymous and knows identifies
Answer: D
NEW QUESTION # 30
A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ..... After viewing the homepage?
- A. Immediate
Answer: A
NEW QUESTION # 31
In the user interface what is the visual representation of the data about a single visitor including preference?
- A. Single view of customer
- B. Single source of truth
- C. Unified view of customer
- D. unified customer profile
Answer: D
NEW QUESTION # 32
Which data feed integrates purchase data into a profile in interaction studio?
- A. Catalog feed
- B. Interaction feed
- C. Conversion feed
- D. Transaction feed
Answer: D
NEW QUESTION # 33
What three components can a web developer define by pageType?
- A. Campaign
- B. Content Zones
- C. Item Actions
- D. Capturing Attribute
- E. Goals
Answer: B,C,D
NEW QUESTION # 34
What are two types that real time interaction management helps marketers to personalize the customer
- A. Data Aggregation
- B. Orchestration
- C. Next best Action
- D. Data Storage
Answer: B,C
NEW QUESTION # 35
What three things does a developer code in web template?
- A. HTML and CSS for controlling appearance
- B. Set the control group percentage
- C. Client side instructions for rendering
- D. Campaign qualification rules
- E. Defining what can be configured in a campaign
Answer: A,C
NEW QUESTION # 36
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